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ABOUT
THIS
PROJECT

The Philadelphia Clef Club’s new logo blends modern style with jazz history, revitalizing its cultural landmark status. The logo’s sleek design appears on merchandise that funds local performing arts.

Workshop

Color Palette

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1

Typography

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2

Visual ID

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3

- Inspired from hundreds of famous Jazz related paintings using color averaging.

SHOWCASE

MOCKUP

The club’s vibrant exterior redesign draws in the community, improves accessibility, and strengthens its role as a key jazz and arts hub in Philadelphia.

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